Why choose direct mail marketing? For one, many different campaigns are possible with direct mail, which can drive traffic and sales to your business. Direct mail has been around for a long time, but it has continued to evolve as new print finishing techniques have hit the market. By using the latest substrates and techniques, you can make your mail piece truly stand out. Here at Larkin Industries, we specialize in techniques for direct mail marketing serving St Paul area businesses and are here to tell you more about how it can get the word out about your business.direct mail marketing st paul

Direct mail response rates outperform digital channels by a long shot. It’s simply an amazing way to get the word out. Whether you are looking to enhance your seasonal direct mailers, certificates, pocket folders, invitations or anything else, your audience will be impressed by how nice it looks with the right print finishing technique. We can customize our services to enhance the unique design of your mailer, creating a memorable experience for your customer.

Traditional direct mailers are often trifold letters in a standard-sized envelope. Unique folds, reminiscent of origami, or structures are sure to instantly command more attention when customers see them in the mailbox. Rather than a standard rectangular shape, different folds can be used to create a different silhouette.

You can also reveal a little at a time with die cutting or windowing, which is another way to spark more engagement and make your campaign more innovative.

We offer a wide array of print finishing services for direct mail and promotional items, including:

  • Affixing/Tipping
  • Die cutting
  • Embossing
  • Foil stamping
  • Folding and gluing
  • Affixing
  • And more

Whatever you choose, one of the most important considerations when attempting to modernize your direct mail marketing efforts is selecting the right partner. Working with a direct mail expert like Larkin ensures high quality of work and effective techniques.

To learn more about our print finishing services for your direct mail marketing in St Paul, call Larkin Industries at 651-645-6000, or you can contact us and Request a Free Quote.