Blog

All About Embossing So You Can Emboss Like a Boss

2017-06-22T11:07:37+00:00 Thursday, June 22nd, 2017|

As a business owner, you are likely always coming up with new ideas to get your brand out there. And as you know, print media is one of the most effective ways to make an impression on potential customers and clients. There are also many different ways to enhance your marketing with print finishing techniques [...]

What is Kiss Cutting?

2017-05-23T02:06:29+00:00 Monday, May 15th, 2017|

Kiss cutting is a type of die cutting and a popular print finishing technique that can be used for a variety of functions, creating unique and meticulous adhesive designs. We thought we would take the time to discuss it since we offer die cutting near St Cloud, so here is a basic definition of kiss [...]

Print is Greener than You Think!

2017-05-23T02:06:29+00:00 Thursday, April 13th, 2017|

Print can get a bad rap. There are many misunderstandings about the impact of paper on the environment.  “Going paperless” does not necessary equal “going green.” Internet and digital media companies like to suggest that manufacturing paper for printing contributes to the destruction of forests. But, there are many facts you should consider before rushing [...]

Millennial-Friendly Print Finishing Techniques

2017-05-23T02:06:29+00:00 Friday, March 17th, 2017|

Did you know that Millennials consider print media to be more trustworthy and actually report a stronger emotional connection to messages delivered in print? Quad Graphics reports that “Even though Millennials are the most digital-savvy generation, surprisingly more than half ignore digital advertising, and instead pay the greatest attention to direct mail and print advertising.” [...]

Be Onsert-ive: How to Enhance Your Print Media Marketing with Onserts

2017-05-23T02:06:29+00:00 Wednesday, February 15th, 2017|

The world of marketing is always looking for a better way to get noticed. And, one successful technique that’s been around for some time is the art of the onsert. An onsert is a separate piece of advertising like a coupon, product sample, magnet, booklet or other piece of marketing affixed to your printed media. [...]